LATA is a non profit organisation with committee members working on a voluntary basis. New ideas, energy and assistance are welcomed from all LATA members. We hope you will decide to join us to work together to promote Latin America. Take advantage of the following:
- Press Lunches are organised to provide members with the opportunity to meet with UK national and travel trade press and to increase the profile of LATA
- Regular press newsletters are sent to our comprehensive press list. These provide members with a free and convenient method of informing the press of their new developments and also stimulates press coverage for LATA and Latin America
- LATA produces an annual UK Guide, 40,000 copies of which are circulated to the public, press and members of the travel trade
- Regular meetings with key speakers are organised providing the members with a forum for networking
- An annual LATA party is arranged during World Travel Market. National and trade press are invited along with existing and potential members
Why should you join?
Tour Operators, Airlines, Hotels, Book Publishers
- Credibility with the media and public that you are a recognised Latin America specialist
- Future training for the travel trade on your product
- Wider promotion of your product to the public and to fellow members
- Reduced advertising rates in the annual Guide
Tourist Offices in the UK and Overseas
- Provide support to those companies in the UK promoting travel to Latin America
- Increase destination awareness to the public
- Opportunity to increase the number of tour operators and travel agencies selling your destination
- Develop a wider destination profile with the national and trade press in the UK
- Opportunity to inform members of your company’s/country’s latest developments in the regular LATA newsletters
Overseas Ground Operators and Hoteliers
- Credibility with UK operators and contact via a regular internal newsletter
- Organised functions in the UK and abroad for networking with companies operating to Latin America
How to join
If you would like to be considered for membership of the Latin American Travel Association please contact us at info@lata.org.